Sony KDL-40HX720

- Full HD picture with crisp detail - Enjoy 2D and 3D pictures in high definition with Full HD 1080 technology
- Superior 3D picture - Enjoy lifelike 3D action in Full HD quality. 3D from Sony delivers the clearest, brightest 3D pictures from a wide viewing angle
- Dynamic Edge LED for enhanced picture contrast - Enjoy a high quality picture with strong, detailed black levels thanks to local dimming LED backlight technology
- Smooth action scenes with Motionflow XR 400 - Follow the action at the equivalent of 400 frames a second and catch every detail as it happens
- Enhanced image quality with boost for Internet TV - True-to-life detail and colour with X-Reality PRO, a dual chip image processor which even boosts lower resolution Internet images
- Enjoy the best of the web on the big screen - Connect your TV to the web and stream full-screen Internet videos or keep up-to-date on social networks (firmware upgrade needed)
- Ready for video and voice calls with Skype™ - Add a voice control camera and microphone and make free Skype™ calls to friends and family from the comfort of your sofa
- Browse the Internet on your TV screen - Visit your favourite websites and search the Internet using a simple web browser (display of embedded video not supported)
- Ready for wireless connection to the Internet - Wireless LAN-Ready so you can add a UWA-BR100 USB Wi-Fi® Adaptor from Sony and connect to your Internet router without cables
- Control your TV using free mobile phone apps - Use a smartphone as a TV remote control or second display screen for online video with Media Remote (firmware upgrade needed)
- Connect directly to other Wi-Fi® devices - with a firmware update your TV can connect directly to other Wi-Fi® Direct devices without cables, routers or complicated settings
- Share entertainment from around the home with DLNA - Stream movies, music and photos to your TV from DLNA compatible devices, such as a laptop, mobile phone or music player
- Find details about a TV soundtrack - Like a song on the TV programme you’re watching? Press TRACK ID on the remote control and automatically get the full song details
- Get full details about a movie you’re watching - By using Video Search, find out detailed information about the cast and crew of movies and TV shows you’re watching
- Record TV shows to an external hard drive - Save the TV programmes you watch to a Hard Disk Drive via USB and watch them back when it suits you (may require firmware upgrade)
- Save energy and money with Presence Sensor - Let your TV turn off the picture automatically if you leave the room (or switch to standby if you don’t return at all)
- Optimize picture quality to suit ambient light - Let the TV automatically optimize image quality by detecting room brightness and colour temperature using the Ambient Sensor
- Save energy by turning your TV off - Turn off the TV to near zero power use with the Energy Saving Switch and re-start the TV in seconds with Quick Start & Viewing
- 3D sound with a 5 channel audio effect - Get a digital 3D surround sound effect from your TV speakers with S-Force 3D Front Surround
- Switch to digital TV without a set-top box - Access digital and analogue TV channels with a built-in digital terrestrial TV tuner (DVB-T)
- Get benefits and exclusive offers with My Sony - Register your BRAVIA® TV and become a My Sony member for exclusive access to tutorials, special offers and more